Cannes Lions
LEO BURNETT BEIRUT, Beirut / AL BALAD / 2009
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Al Balad is a local newspaper that is light hearted and tackles a lot of subjects: Culture, Sports, Cuisine, Arts, Games etc… For the first time in Lebanon, a newspaper decides to produce a smaller format. (an A4 format).Given the nature of the newspaper, we decided to come up with 3 copies of animated TVCs that are based on humor, and also on general knowledge.
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