Cannes Lions

NEXTEL COMMUNICATIONS

PAPAMUSIC, Buenos Aires / NEXTEL / 2012

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Overview

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OVERVIEW

Description

Nextel changed its logo globally. That was great news for Nextel but in our opinion people found it irrelevant. So in order to humanize the novelty, the new Nextel logo produced a short film and made it available to everyone by screening it in movie theaters and TV.

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