Cannes Lions
COSSETTE, Montreal / ENABLIS / 2010
Overview
Entries
Credits
Description
Enablis is a Canadian-based not-for-profit success story. The foundation helps African entrepreneurs in South and Central Africa by giving them access to a range of professional and financial resources to realise their business projects. But this year is the year of the expansion: plans have been made to expand in Latin America and Eastern Africa.
Execution
The 2009 annual report is made up of four small booklets delivered in a stretchable net, like the ones used to package fruits. Each booklet presents the theme: 'expansion in all dimensions' EXPANSION (the vision), IN (the countries of operation), ALL (the members), DIMENSIONS (the partnership). All the graphics and colours are used to show Africa in a positive and contemporary way.
Outcome
Expansion in all dimensions has won one award in 2010:Grafika Awards (Québec, Canada), Grand prize, category: Business publication.We’ve grown from 0 to 750 members, staff and volunteers, and from success to success.