Cannes Lions
SERVICEPLAN , Munchen / O2 / 2006
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Launch of the product ‘Flat Genion-Option’ raising awareness about the product and its benefits (landline replacement product).Media: Spiegel, Focus, Teltarif, zdnet, tecchannel, netzeitung, ntv, n24, heise.dePowerworld with elements from the accompanying TV spot. When a user moves the mouse over the ad, the sequences of the spot are interrupted and additional product information appears.
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