Cannes Lions

ONLINE BULLYING AWARENESS

LDV UNITED, Antwerp / EUROPEAN COMMISSION INFORMATION SOCIETY & MEDIA / 2009

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The European Commission launched an information campaign empowering teenagers to keep control when online. This campaign, supported by the European Commission's Safer Internet Programme, targets young people between 12 and 17 years old and covers all Member States, Iceland and Norway. The campaign handles the problem of cyber bullying, a very real topic for teenagers online.At the core of the campaign there is a video which features a young girl who is being bullied online, but takes control by reporting this abuse. “Block bullying online! Keep it fun, keep control” is the final message of the video.

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