The Ultimate Golf Game is part of a cross-media campaign that gives participants the opportunity to win their Ultimate Golf Getaway. And once you start playing, you can't stop, exposing users to the brand messaging for (in some cases) hours at a time. The game can be played for 2 minutes or 2 hours right within an ad unit, without ever leaving the webpage where the ad is served. Highlights include life-like graphics, 3 levels of play and many hidden extras.

Target: 40-55 year old, affluent, confident investors. Early adopters and avid golfers.