Product: RestaurantesHoy.com is the online restaurant guide of Yellow Pages in Spain, PaginasAmarillas.es, with a database of over 53,000 restaurants throughout the country. The homepage always has a section devoted to restaurants recommended by the site, which are updated with seasonal and/or thematic events.

Objectives: Generate traffic to the site. Establish RestaurantesHoy.com as users' first choice for organising Christmas dinners.Target: Registered users of the PaginasAmarillas.es network of sites and registered Internet users on other sites with a "matching" profile as being interested in leisure opportunities.