In this film we see ourselves immersed in an unstoppable ride navigating from an Instagram post to another through a series of small serendipities. Across different frames of a white gallery representing Instagram’s interface, the camera dives into the posts, allowing us to explore many life experiences at the heart of the frozen actions. Each post presents details that serve as connection points between all the different frames, guiding us through the different experiences and stresses the broad and intuitive aspect of Instagram’s social community. Every frame reveals a new and unique environment going from a very rural location, to a warehouse hosting a huge party or a very natural spot. All have in common the power and the intensity of the action that we are immerged into. This gallery also emphasizes the idea of global proximity that Instagram offers through its exploring platform.

As the film was not shot with a motion control we needed to be particularly meticulous with how each plate was shot.We used a mix of green screen, live backgrounds, suspended objects/people, 3D and 2D compositing. 

For the still effect we shot using extreme slow motion and speeded up camera movements which made the later stabilization process a lot easier. The first shots we suspended all actors and elements with wires and we composited all elements the same scene using 8 to 10 plates later. In the big concert scene we shot the crowd in camera and later added hands, still water and the moving lights in post. 3D was used for transitions, stabilizing elements of the lobster and the ending. For the jumping into the ocean scene we shot all elements separately and patched everything together afterwards. 

The end scene was created in 3D.