Cannes Lions

OROVERDE RAINFOREST FOUNDATION

OGILVY FRANKFURT, Frankfurt / OROVERDE / 2012

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Overview

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OVERVIEW

Outcome

More than 600 'volunteering trees' were recruited all over Germany. Cash donations rose by 27.4%. And the tropical rainforest foundation OroVerde, formerly known only to insiders, enjoyed a wave of public interest.

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11 items

1 Eurobest Award
IAMAZONIA

DUVAL GUILLAUME, Brussels

IAMAZONIA

2019, GREENPEACE

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