Cannes Lions
CODE COMPUTER LOVE, Manchester / OXFAM / 2013
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Oxfam International’s multi-faceated, global digital communications campaign, Behind The Brands, for the first time ranked the social and environmental policies of the world’s 10 biggest food and beverage companies with an online scorecard - naming and shaming firms failing the millions of people in developing countries who supply land, labour, water and commodities needed to grow their products.
Implemented across 12 countries the campaign included a creative, sharable and impactful video; an informative, responsive design website; and suite of digital communications tools.
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