Cannes Lions
RODGERS TOWNSEND, St. Louis / THE HARTFORD / 2012
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At the core of The Hartford brand is something they call their Ability Philosophy. It's what guides them to always see possibilities instead of limitations. And with the 2012 Summer Games in London fast approaching, The Hartford wanted to share this inspiration with the world and show their unwavering support of U.S. Paralympic athletes. So we told the story of Melissa, one of the many athletes who have overcome personal tragedy to represent our country.
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