We placed the pieces of an oversized broken vase in a specific way. Only from one certain point of view could the vase be seen as one whole piece. At this precise angle the puzzle fits together: by standing right on the Pattex logo you would have the product benefit right in front of your eyes.

The installation was placed in many German cities at highly frequented places. The 25,000 Euro vase not only became talk of town but also caused a lot of positive PR in the value of about 275,000 Euros.