• Situation: Zoobar is the first pet friendly bar in Mumbai with not enough people aware of it.

• Brief: Zoobar wanted to spread across their pet friendliness in a simple and pocket friendly way.

• Objectives: To invite present and new customers with their pets

• Budget: $2200

Project scale and volum: 3 Posters inside the restaurant

Bar glassware like wine glass, martini glass and alcohol bottles create the nose and the mouth of the dog. The hanging bar lights creates the eyes. They have been put together in the most organic way to be true to the nature of the restaurant. To keep it recognizable, dog colors are used. These posters were printed on soft sheen paper which is half way between Gloss and Matt and mounted on 3M – 3mm boards as the client wanted something that’s removable so they could use them at other areas of their restaurant. These were put up on the walls around the best spots people picked.