Cannes Lions
DIST CREATIVE, Oslo / CLOETTA / 2012
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Cultural references: As with many neighboring countries there is a friendly rivalry between Norway and Sweden. For generations Norwegians has told jokes about the Swedes.A huge semi-truck, with two swedish drivers, has just stopped in front of a tunnel. A sign over the entrance reads: Forbidden for vehicles over 2,6 meters. The truck is 4,2 meters tall.Co driver: Do you see any police? Driver: No. Co driver: - Ok, let's go then.SUPER: You can say a lot about Swedish people, but they sure know how to make candyVO: Swedens most popular candy - finally in Norway.
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