Cannes Lions
ADK JAPAN, Tokyo / CANON / 2012
Overview
Entries
Credits
Outcome
It earned 98% satisfaction from recipe users. There are many blog entries and tweets that introduce this file. It also increased the number of recipe print-outs on COOKPAD during the tie-up period dramatically. It shows a possibility to promote printer use at home by helping housewives who cook.
Similar Campaigns
12 items