In this video, the chocolates form different Diwali symbols one by one with a corresponding voice-over and traditional celebratory South Asian music. The symbols formed are Diya (traditional earthen candles), Rangoli (colourful decorative patterns), Fireworks, and finally, the celebratory message “Happy Diwali”.

Along with these Diwali-relevant cultural nuances, this video showcases different chocolate options that Quality Street tin box has to offer. This creative intends to put the focus on the product throughout this TV commercial, using stop motion animation.