Cannes Lions
TRIBAL WORLDWIDE, Istanbul / AUDI / 2019
Overview
Entries
Credits
Background
With the help of legendary quattro all-wheel drive system, Audi cars adapt all the road conditions.
The system uses 3 differentials to distribute power to all 4 wheels as and when needed.
To prove that we made a print campaign that shows predaceous animals with different feet symbolizing Audi cars.