Cannes Lions
ICONOCLAST, Paris / THE BLAZE / 2019
Overview
Entries
Credits
Background
As in many of their videos The Blaze is speaking about culture. They aim to be true and honest in their videos. Before shooting “Queens" they were making a lot of research as well as spending time in the video’s location.
Idea
The video starts at the funeral of a young woman, via flashbacks from her life a history of friendship is told.
Strategy
Queens is the fourth music video of The Blaze's debut album "Dancehall" which came out on 07 September 2018.
Execution
Queen's was shot in the southwest of France during four days in June 2018.
Outcome
Queens has reached more than three million views on Youtube.