Cannes Lions
GREY INTERACTIVE, Levallois-Perret / RADIO FRANCE / 2001
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Description
The website, due to the numberic broadcast of the radio, allows to put on-line an extremely rich content updated in real time. These contents are classified by theme and can be personalized. A user can listen to his own mix. Forums are being implemented to further promote a cross synergy between the radio and the website. A dynamic Flashon the home page allows Radio France to change the look and feel on a regular basis. There are constantly games to bring attraction to the site. Furthermore, a cultural agenda allows the user to find all relevant cultural events. Also, a cultural library allows the user to access quality information with many search criteria. Finally, a url book gives users qualified links to recommended cultural web sites.
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