Cannes Lions

RENAULT CLIO

PUBLICIS CONSEIL, Paris / RENAULT / 2008

Film
Film

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Overview

Description

Renault is looking to approach the French population in an unexpected and unusual way in the automobile sector.Speed dating takes place in a restaurant where an attractive young woman looks baffled at how ineptly a speed dating suitor tries to impress her. We get to see four different bunglers in action until she finds the “right” one: a smart, friendly, unassuming guy who turns out to own a Renault Clio, the same car as the young woman.

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