In this spot we find Jack Box sitting at a five-mile long dining table in the middle of nowhere. He lets us know that he’s introducing fast food’s first ever Ribeye burger and he’s inviting the whole fast food industry to come try it. But they don’t need to worry, he’s got plenty of space, and he’ll blur out their faces to make sure they don’t get in trouble with their bosses. Sure enough, the industry comes a-runnin’. Literally.