Cannes Lions

RICE KRISPIES TREATS

LEO BURNETT, Chicago / KELLOGG'S / 2001

Film

Overview

Entries

Credits

Overview

Description

Our hero wears a wig made of Rice Krispies Treats to a dance in order to feel "cool". As women dance around him he spots another guy wearing the same wig, except his is made of the original flavour. They dance together in a bonding moment.

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