Cannes Lions
VIACOM 18 MEDIA, Mumbai / VIACOM / 2017
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Drama (Dialoguebaazi) - This film is part of the campaign to promote the popular genres in our movie library during the launch of our channel. The one thing almost synonymous to high drama in Indian cinema is the exchange of intense dialogue in the Intensive Care Unit of a hospital. To us the higher the level of exaggeration and pitch in the dialogue the more the drama. So like the country that has a large appetite for drama where Dialogues are a MUST, Rishtey Cineplex is a MUST in every living room that has a television.
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