The Jammu-Srinagar highway in India is voted as one of the world's deadliest highways, according to National Geographic. It has over 150 deadly hairpin bends. 80% of car accidents on this highway occur at dangerous hairpin bends, since drivers seldom know what is coming from the other side of the blind spot. They often miss the warning signs due to zero visibility and end up over speeding on these turns.

The challenge was to get drivers to slow down at these bends to avoid road accidents and casualties.

At hairpin bends, drivers are uncertain of whether a vehicle is approaching from the other side of the bend, which often leads to them over speeding, causing major accidents and casualties.

We wanted to save these lives by getting drivers to slow down. Our idea is 'Roads that Honk.' The world's first ever road that honks at drivers to avoid head-on collisions and casualties.

We created smart poles that communicates with each other on both sides of these hairpin turns, alerting drivers with the sound of a horn. The radar on the smart poles reads the speed of the vehicles, and then communicates with the smart pole at the other end. These smart poles then alert the drivers on both sides by honking.

This became the only warning sign that drivers couldn’t ignore.

We started by installing the device at both sides of these deadly turns.

And when a car came within its radar, it would alert the driver with a horn and a light. The installation was 7ft tall, making it visible for drivers while they are speeding. The hollow gap in between makes it much more light and portable. It has been intentionally designed in the shape of a signal light, and the amber color only reassures drivers to slow down. The smart poles are powered solely via clean solar energy, and takes only 3-4 men and roughly 2 hours to set up.

This pole is a MS/Lacquer glass finish, in order to withstand any given weather condition.

HP Lubricants in association with NHAI took this technology all across India at every accident-prone zone. To make every highway in the country a safe road to drive on.