Cannes Lions
SAATCHI & SAATCHI LOS ANGELES, Los Angeles / TOYOTA / 2006
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Description
Who buys minivans? Parents with small kids. And as any parent knows, kids rule. So who better to demonstrate the safety and versatility of the Toyota Sienna than the kids themselves? In the “Show and Tell” spot, a little girl shows off the many features of her Sienna.
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