The ’60 years of turbocharged thinking’ campaign site is a journey through Saab’s innovations - past, present and future. The innovations chosen are a mixture of big and small, and each unique for its time. The scene is a table that works as a timeline. Users can navigate the timeline in chronological order, or jump straight to the innovations that are of interest to them. It’s filmed in a way to make the journey more alive and interesting, and everything from period items to original Saab films were used to place the innovations in settings visually typical for their time.