Cannes Lions

SABROSÓN OIL

MARURI GREY, Guayaquil / LA FABRIL / 2012

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Families stopped gathering on the table. House cooking is in extinction. A cooking oil brand is trying to save it.

DELFIN QUISHPE, a man that defends noble causes on Youtube. An andean superhero.Rhymes that won't rhyme, Power Point effects, and incoherent elements, are his weapons to attract millions of followers.Together with Sabrosón, he will defend a new cause.

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