Cannes Lions
DRAGON TOKYO, Tokyo / CREDIT SAISON / 2021
Overview
Entries
Credits
Execution
The theme of Rose Gold Amex is "one-shot and memorable" advertising expression.
A woman and a rose reflected in a beautiful monochrome world view that you can't help but look at.
By drawing a rose gold card vividly in full color in it, it gives the impression of maximum comfort and elegance.
By folding a high-impact copy on a beautiful image, it is tailored to a commercial that moves the heart of the target.
Similar Campaigns
10 items