We have made the wishes come true through:

1- Placing free of charge phone booths for public use across Saudi Arabia

2- The face of our campaign was introduced to the public by creating the largest recharge card in the world which resulted in winning a Guinness World Records award.

3- All of our activities which were done on the ground made everyone a winner

We have reflected our work on ground in Social Media (YouTube & Facebook) in order to insure the credibility of our commitment to the Saudi society.

- Sawa recruited 1.23 million new prepaid users in 2012 (5.6% VS 2011)

- 6,380+ people won gifts in Scratch My Back Campaign

- 4,000+ people did free local & international calls in free phone Booth campaign

- 3,000+ people received free recharging codes in Portable TV Screens campaign

- 1 phone winner with an annual prepaid plan

- 3 people won a trip to Makka in order to preform Umrah

- 10 people won a brand new BMW car

- 2,000+ gifts were distributed in the event of Guinness World Record

- 16,380+ gifts were distributed overall to people