Cannes Lions

Scared Straight: Out of Advertising

ZULU ALPHA KILO, Toronto / ZULU ALPHA KILO / 2018

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A life in advertising may look glamorous, but in reality, it’s hard time. To try and dissuade at-risk ad students from going down the wrong path in life, we invited them to spend a day at a real ad agency for a dose of reality. Welcome to Ad-catraz. Watch the students experience first-hand what their futures hold from our hardened ECD team. Not for the squeamish.

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ZULU ALPHA KILO, Toronto

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2022, ZULU ALPHA KILO

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