Cannes Lions
RESULT DDB AMSTERDAM, Amsterdam / DUTCH LOTTERY / 2003
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Description
A man in a pub scratches a scratch card. A hairy thing shuffles it’s way into the pub. With each matching amount the hairy thing comes closer. When he wins, it crawls via his back up on top of his shiny, bald head. It’s a toupee. Scratch Lottery. Instant prizes.
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