Cannes Lions
BRANDCOM MIDDLE EAST, Dubai / HOUSE OF PROSE / 2009
Overview
Entries
Credits
Description
Create stationery for House of Prose that furthers its identity as a Used-Books store.
Execution
We wanted to keep the solution simple as well as universally understood. The device used was 'dog-eared' stationery. With dog-ears being a universal symbol of a used book, it was a perfect fit.
Outcome
The stationery is currently being used for all corporate communication and will continue to be used throughout 2009.
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