Cannes Lions
WUNDERMAN BUENOS AIRES, Buenos Aires / SILVIO VELO / 2008
Overview
Entries
Credits
Description
Create a website for Silvio Velo, captain of Argentina¹s Blind Football Team, called " The Bats" .Silvio is the world¹s best blind football player, and "The Bats" are the tournament¹s current champions. However, the team has no longer sponsors and they need sponsorships to continue playing.
Execution
Develop Silvio¹s personal website to obtain sponsors. Starting from an experience that gets sighted people into the non-sighted world, a completely black website was created, where a voice menu is the only way to access the contents.
Outcome
Due to the success of the site, there are several negotiations in progress with possible sponsors that assured the team¹s future.
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