Cannes Lions

SMIRNOFF VODKA

OGILVY SINGAPORE, Singapore / DIAGEO / 2007

Presentation Image
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Campaign Brief: To inform people that Smirnoff was voted 'hands-down winner' by the New York Times in a blind-taste test of the world's finest vodkas.Campaign Objective: To reveal the information in a way that would guarantee our predominantly male audience would read it. And hopefully convey a sense of humour that is Clearly Smirnoff.

Similar Campaigns

12 items

AHA

PREACHER, Austin

AHA

2022, COCA-COLA

(opens in a new tab)