Cannes Lions
FALL ON YOUR SWORD, New York / SIEMENS / 2015
Overview
Entries
Credits
Description
Siemens is helping Iowa and their residents by providing jobs and blazing a trail for powering communities using wind energy!
Execution
Adapted - The Blue Danube by Johann Strauss II
A British-born, Brooklyn-based multimedia composer, gamely stood on Iowa’s open plains capturing the wind as it rushed past, while a video crew documented the work of the blades. With an ear for identifying unique sounds, he also harmoniously amplified the sounds of our Fort Madison factory equipment, while the film crew captured the machinery that transforms wind into clean energy. After five cold, dark days in March, he had collected enough tones to record a beautiful, graceful rendition of Strauss’ “Blue Danube” that sounds unlike any version of the iconic waltz ever recorded.
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