Cannes Lions

SPECIAL K BARS

LEO BURNETT, Chicago / KELLOGG'S / 2004

Awards:

1 Shortlisted Cannes Lions
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Presentation Image
Film
Film
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Description

A woman hears a catchy radio jingle for Pudgy Wudgy chocolate bars. The song follows her everywhere she goes-from a street performer to a cell phone ring. She finally retreats to a bench where a pigeon then mocks the annoying tune. Temptation is everywhere.

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2020, KELLOGG'S

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