Cannes Lions
BAUMANN BER RIVNAY SAATCHI & SAATCHI, Ramat Gan / PROCTER & GAMBLE / 2003
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An operating table is wheeled into an Accident and Emergency theatre. The doctor prepares to give the patient some volts. He is using a stain removal pad stick instead of usual operating equipment. The patient is not a person but some trousers and a shirt with stains on them.
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