Cannes Lions

SUUNTO BRAND

HASAN & PARTNERS, Helsinki / SUUNTO / 2002

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R.A.L.L.F – Rabbits Against Losing Lucky Feet – is an unpolitical organisation, formed by rabbits who have lost their feet to superstitious sportsmen. The rallf.org is their homesite with normal content of a lively society. This time though, it also includes complete coverage from their yearly conference (see also video). At the conference Suunto, a sport instrument maker, known by its Replacing Luck-concept, was nominated with Highly Recommended-status. First company ever!

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