The original objective was to centre the project around previous product presentations, while creating a clear representation of specific functions and detailed explanations. However, this did not correspond to the assumed informational requirements of the target group. The objective was therefore optimised, allowing the restrictive style guide stipulations to be eased somewhat.The BlackBerry Solution is a new, innovative product package, which allows simplified mobile information and data exchange, for companies with their own IT infrastructure.In order to explain the advantages of the product to business travellers and corporate purchasers via the Internet, T-Mobile Deutschland placed an order for an animated, interactive presentation. Previous product presentations were used as for reference.Target groups:· Business travellers (sales team, managers, etc.) · Corporate purchasers· In an expanded focus, administrators of mid- to large-size companies.