Cannes Lions

TAX PREPARATION SERVICE

CAMPBELL MITHUN, Minneapolis / H&R BLOCK / 2009

Film

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Overview

Description

Everyone fears being audited. H&R Block was looking for a spot that demonstrated the benefit of having audit protection. In the spot, Cupid tries to get the IRS agent to be kind to him by shooting the agent with one of his magic arrows. To his amazement, the arrows have no affect on the IRS. Because as everybody knows, when it comes to taxes, the IRS does not have a heart. Best to let H&R Block take on the IRS. Cupid reminds us that no matter who you are, you can’t beat the IRS.

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