Indian Premiere League 2009 is the single biggest television event in the country. The task was to leverage this opportunity to communicate the wide range of product and services from Vodafone while building a consistent brand story. We created a special world that is real yet different, strange yet simple, warm and lovable. All the specific product stories and services get told in this world of eggheads, as they were called making the messages more charming.In this spot we see an egg head on a bench reading a newspaper. She faitns falling off the bench and has to be stretchered off. Service being offered by vodafone is Stock Alerts.