Cannes Lions
ABEL & BAKER, Stockholm / TELIA / 2001
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Telia is Swedens biggest telecom provider and this campaign is about small binary fellows living in the place called Internet. They are protesting about slow connections, so they got lives of their own and went zooming out of captivity! But you can help the "controller" to recapture them - and this time you'll promise them a broadband pipe and they will connect you to the campaign site!
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