Cannes Lions
PUBLICIS WORLDWIDE HONG KONG, Hong Kong / PROCTER & GAMBLE / 2006
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Objective: To build the brand of Tempo being 'strong-when-wet' hanky perfectly reliable for keeping hands hygienic.
Translation:> Blow it all out.> Getting fed up everyday and don't know how to let it out? Do it now on us! We can manage. > Link: This must be let out!
(SFX of nose-blowing will be played upon every stroke of the keyboard) Link: Add in jpeg Link: Done> Link: Forward this shit to friend Link: Throw it away.> Having let it out is comforting right?
Thank goodness there's TEMPO! Just take it out here! Link: Blow it again.
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