Cannes Lions
ALMA DDB, Miami / CLOROX / 2017
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In “Chaos Theory,” a documentary-style radio ad, we get a play-by-play of a giant English Mastiff causing chaos in a home. Much like the universe, chaos can affect us here on planet Earth. In order to tame chaos, Clorox was created to become the most effective solution to remove any stain, proving that Clorox can return anything dirty back to its original form. So now, you can thank Clorox for… nothing.
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