Cannes Lions
CAVIAR, Los Angeles / BUD LIGHT / 2016
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America. They say we’re a nation divided. They say we disagree on everything. But they’re wrong. We agree on a lot. Like liberty. Justice. Three-day weekends. Funny t-shirts. Jeans. Free parking. Burritos. Sliding on hardwood floors in socks. Cat videos. And beer. Nothing brings America together like Bud Light. That’s why we formed the Bud Light Party. A party for everyone: man or woman, liberal or conservative, Broncos or Panthers fan. We don't care about labels. Beer should have labels, not people. We're not stuck in the past. We're unstuck in the present. We are the fake political party America needs right now. Because no matter where we all stand on the issues, we all sit on bar stools. America has seen the light. And there’s a Bud in front of it.
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