O2 is one of the biggest telecommunication providers in Germany and offers the best internet for your home. No matter what kind of internet connection you need, an ordinary DSL connection, 5G-based WiFi, fast fiber optic internet or great cable power.

In short: O2 has the right internet for every home.

But how can we prove that?

O2 is one of the biggest telecommunication providers in Germany and offers the best internet for your home. No matter what kind of internet connection you need, an ordinary DSL connection, 5G-based WiFi, fast fiber optic internet or great cable power.

In short: O2 has the right internet for every home.

But how can we prove that?

We launched an exciting event, where the best internet is most needed: in an online game.

Introducing: The Every Home.

The first key visual everyone can interact with. Representing all the typical residential buildings in Germany – from simple to noble, from urban to rural.

We launched the Every Home live on Twitch with four German influencer giants: @rewinside, @Dhalucard, @Papaplatte, and @Varion.

In a joint live session, they built a jump ‘n’ run parkour in front of 265,000 viewers and watched their followers race for the best time. And compete for awesome prizes.

The Every Home is an architectural masterpiece that fully exploited the digital limits of Minecraft, with more than 100 different types of homes using nearly 300,000 blocks.

With two live streams and several video clips of the event, we’ve generated 17 million contacts, with 5 million minutes time spent with brand.

During the live sessions, users sent more than 70,000 chat messages. And in the end, our influencers picked 175 winners.