Cannes Lions

THE FAKE TRAILER

LEO BURNETT FRANCE, Paris / THEATRE DE LA BASTILLE / 2014

Awards:

1 Shortlisted Cannes Lions
Case Film

Overview

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Credits

Overview

Description

This unusual trailer by a fake entertainment company was broadcasted in cinemas to invite the moviegoers to experience the “Theatre de la Bastille” shows, rather than watching the conventional Christmas season romantic stories with no surprises.

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