Cannes Lions
McCANN SHANGHAI / SGM / 2018
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One main highlight of this film would be the partnership with Discovery channel. Both Chevrolet and Discovery come from America, with long heritage, shares similar values, making the collaboration between the two seamless. The mountain glaciers and the dust devils in the vast desert captured in the film clearly showed the tenacity in Discovery’s team of cinematographers and the strengths and power of the Chevrolet Equinox.
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