Cannes Lions

THE KID'S LOTTO

VITRUVIO LEO BURNETT, Madrid / NATIONAL LOTTERY / 2005

Film

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Description

We see a woman with her one year old son at the supermarket. The child leaves his mum to go to a tower of olive oil cans. He tries to take one out from the lower row, and success; the tower surprisingly surviving. "The Kid's luck is coming".

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