Cannes Lions
LA CHOSE, Paris / SECURITE ROUTIERE / 2018
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A young man tells us his story. The story of a tragic mistake. Today, he's the one who's being buried. A veil of smoke moves from the cemetery to the scene of the accident, his accident, before leading us back to him. Him smoking a joint on the porch of the family home. Him just moments before getting behind the wheel. At this moment, there is no impact, no blood. The damage is already done. Like a guilty spectator, the narrator recounts his story in reverse, back to the very root of the tragedy.
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